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Kauppakeskus Itis' offer will be diversified when the Best for... store chain lands in Finland and opens its first store in Itis in September. Best for... offers customers a versatile product selection for different target groups.

Best for... is designed to meet the diverse needs of different target groups and strives to offer unique customer experiences. The chain plans to expand quickly with a franchise operating model to Finland's largest cities.

"We are excited to expand our franchise network in Finland with Red & Green Oy. We start this exciting journey in the shopping center Itis, i.e. one of the largest shopping centers in Finland. We want to offer our customers high quality, innovative products and affordable prices. We will certainly bring a new focal point to the Finnish trade industry" , says George Leventis, CEO of Best For....

The Best for... chain offers homewares, health and beauty products, accessories and stylish gift ideas, office and packaging supplies, digital products as well as food and seasonal products.

"We offer reasonably priced luxury to Finns. We also believe that the Itis shopping center is the best place to start operations in Finland. We are committed to expanding to all major cities by the end of 2026 through our franchise model," says Kazi Abu Syeed, CEO of Red & Green Oy .

Itis welcomes the newcomer with enthusiasm.

"We are proud that Itis is the first shopping center where Best for... opens in Finland. The new concept is an excellent addition to our range, and we look forward to seeing how it is received by our customers. We believe that Best for... arouses great interest in Itis' customer base" , says Johanna Tolppola , Marketing Manager of Itis Shopping Center .

Best for… opened its first store in Thessaloniki, Greece, in 2015. Today, Best For stores operate in European, African and Asian countries with product ranges adapted to different markets. At the same time as Finland, it also opens stores in Puerto Rico and Albania.